60 Things I’ve Learned From Running An OnlyFans Agency For 60 Days

It's hard to believe that it's only been 60 days since I began this OnlyFans journey. It feels like I've been doing it forever. In that...

It’s hard to believe that it’s only been 60 days since I began this OnlyFans journey. It feels like I’ve been doing it forever.

In that time, I’ve learned a lot, and in this post, I’d like to try to distill some of that knowledge into something coherent so you can learn from my mistakes.

To commemorate the occasion, I’ve compiled a list of 60 things learned over the last 60 days.

PS: If you don’t want to waste any time and want to get started right away, click this link to access The OnlyFans Masterclass: the #1 OnlyFans Agency Course and learn the strategies we use to scale our models to $2,000/day.

@alexisxbraun’s Instagram post

1. OnlyFans Welcome – You Suck

Despite my background in sales and marketing, I quickly realized that I was in way over my head when I began this side hustle.

Making money with OnlyFans requires a combination of hard skills (Tinder/Bumble marketing, growing TikTok accounts, and so on) and soft skills (model management, recruiting, negotiation).

This alone makes it a complicated — yet appealing — way to make money. It’s tempting to believe that all it takes is recruiting girls, obtaining naughty content from them, and squeezing the simps.

While this is technically correct, it is analogous to herding cats.

When starting an OnlyFans agency, there is a steep learning curve, so don’t be discouraged if you don’t see immediate success.

2. In Real Life, Avoid Recruiting Girls

When I first started two months ago, I jumped right into online recruiting. I sent out 150-200 messages per day asking girls if they wanted to work.

This yielded some immediate results.

However, I also had a real-life girlfriend express interest in working with me. Those of you who have followed my journey on BHW will recognize RLG, which stands for Real Life Girl.

I assumed that because we were already sleeping together and I had physical access to her, managing her would be easier.

Instead, I discovered that sleeping with the girl only complicates matters, not simplifies them.

Let’s be honest: you’re not Andrew Tate with six girlfriends. You are not a World Champion kickboxer or an internet guru.

You’re a regular guy.

After attempting to manage RLG, I realized that in this business, you will not retain the majority of your models. If they mess up, you must be willing to let them go.

When things go wrong in business, the personal relationship usually suffers as well.

That is exactly what happened between me and RLG.

I was too inexperienced to properly manage her. And she was never a reliable employee to begin with. As a result, it blew up in my face.

There’s a reason they say to keep your business and personal lives separate: business requires ruthlessness.

But who wants to be ruthless with a girl they’re sleeping with?

3. The Real Cash Is In The Networking

Keeping a daily journal of my progress has been one of the most beneficial things I’ve done since beginning my journey.

This has been more valuable than anything else I’ve done.

When I had my journey threads on BHW, I was able to connect with other industry professionals.

These people accelerated my development by a factor of 20 simply because I was able to use them as temporary mentors in various areas.

Sure, I had some advantages, such as sales experience and a decent game, but I lacked the technical knowledge and domain expertise required to run an OnlyFans agency.

I was able to network with advanced players early on because I kept the journey threads intact.

I would later work directly with some of these people in the following ways:

  • One of them assisted me in creating TikTok content creation software (similar to Tate’s split screen method)
  • One of them eventually became my primary traffic partner for all of my girls
  • One of them sends me girls to sell on my marketplace
  • One of them showed me how to recruit girls on Instagram
  • One of them is the owner of a large Telegram group of model agency owners, has endorsed my model marketplace, AND sends me girls

That’s all I can think of right now.

@alexisxbraun’s Instagram post

4. You Only Need To Understand One Thing

Starting out in this industry can be daunting. Here’s a quick rundown of everything you need to know:

  1. How to recruit models
  2. How to manage models
  3. How to organize payouts
  4. How to chat with their fans
  5. How to promote their pages

Each of these can be subdivided further, giving the impression that there are hundreds of areas to master.

However, I believe that you do not need to know everything. There is only one thing you need to learn.

  • If you’re good at recruiting, you can team up with someone who knows a lot about traffic
  • If you can master Bumble traffic, you can partner with an expert in recruiting
  • If you master chatting, you can train chatters and start an agency that sells chatters for a %

In fact, I’d argue that you can even master something unrelated to this business.

In my case, I would argue that I have mastered the art of creating “infotainment” for OnlyFans agency owners.

These articles not only introduced me to new partners, but they also cemented my reputation in the industry as a super cool guy who knows his shit.

And this is despite the fact that I have done nothing to promote them other than drop a few links in some Telegram groups.

If I chose to promote them, I could provide models and agency owners with a variety of services.

Surprisingly, this thought came to me as I was writing the last line. “I’m a super cool and smart guy,” I could tell potential partners. But don’t take my word for it; read these articles for yourself. You should hire me to help you with some work.”

Then, instead of doing the work myself, I can delegate it to one of my partners.

Bada boom bada bing, easy money.

5. Recruiting Should Take Up 90% Of Your Time

One thing I was wise enough to do early on was to concentrate on recruiting.

What made this so clever? Because of my inexperience, I burned a lot of leads.

In sales, when we hire a new salesperson we give them a few days to “get the marbles out of his mouth.”.

A few dozen pitches are required to figure out exactly what to say and when to say it.

Model management is no different. You will not get it right the first time. You’re going to screw up.

You will make mistakes no matter how smooth you are or how good your people skills are. These errors will cause the models to leave your agency.

However, having a strong recruiting machine reduces the loss every time a model walks out the door. When you wake up to 7 texts a day from new models looking for representation, do you really think it matters?

Yes, it is annoying. But when they sense that you don’t care whether they leave or not, they’re much more likely to stay.

6. Buy The Flour, Don’t Grow The Wheat

If you want to eat some bread, you have two choices:

  1. Harvest some wheat, mill it into flour, add yeast and salt, and bake it
  2. Purchase a loaf of bread from the supermarket

This industry is similar.

You can either bumble around and try to master traffic generation through Reddit. You can also hire someone to do it for you.

You can either send out hundreds of DMs per day in an attempt to recruit models, or you can simply purchase one from a marketplace.

Once you’ve gained some experience, you might want to think about only paying for the parts of the process that you don’t understand.

Yes, there is some danger involved. However, you will eventually reach a point where the risk outweighs the reward because you simply do not have enough time to learn to do everything on your own.

@alexisxbraun’s Instagram post

7. Connect A Payment Method Before You Launch

I recently learned this lesson when my superstar almost quit on me.

She had nearly $5,000 in her accounts after two weeks of being managed by us. And because she seemed so reliable, my partner and I were hesitant to include a payment method.

But then she disappeared for 5 days when we needed her to confirm her account. I texted her and explained that the lack of communication was unacceptable, to which I received 5 walls of text accusing me of being a horrible person.

Then she quit, leaving her account with no payment method.

Fortunately, she returned a few days later. But the lesson has been learned.

8. Join As Many Groups As Possible

As I’ll explain later, creating resources for other agency owners is one of the best uses of your time as an agency owner.

One of the most effective ways to promote these resources is in groups of other agency owners.

Furthermore, the connections you make in those groups are incredible.

As an example, I recently launched a model marketplace.

And, while I have a good recruiting system, I also have my own agency to run, which takes up a significant portion of my time.

In an ideal world, I’d be able to populate the marketplace with other people’s models and simply charge a commission for listing and selling them.

So I asked in the groups I was in if anyone had models for sale and received a half-dozen replies, one of which was from a group owner with a massive following.

Now, the owner of this group, who is 100x more established in the industry than I am, can use his connections to find models to sell.

More precisely, I am leveraging HIS industry connections, which is far more efficient than going out and recruiting these models one by one, regardless of how efficient my own recruiting machinery is.

9. Hire Fast, Fire Faster

Hiring a model or a partner costs you nothing.

In the worst-case scenario, you can always let them go.

Best case scenario, you form a long-term mutually beneficial partnership.

I assigned one of my girls to a guy in my Discord group to manage. He disappeared, so I removed him.

I gave another girl to another guy in my Discord group. He crushed it and now I’m giving him more.

But you won’t know unless you try.

@alexisxbraun’s Instagram post

10. You Are The Prize, Not The Models

Female models have an inflated sense of worth that extends beyond their modeling careers. They are beautiful girls who have been given everything in life.

They expect their agency to treat them the same way. And because they don’t know any better, new agency owners are likely to give it to them.

However, this is a self-correcting issue that comes with experience.

Once you set up their profiles, get them verified, push traffic, and sell to their fans, you realize that you are doing 90% of the work while they are doing 10%.

They only need to create content.

After a few failed models, this becomes ingrained in your psyche to the point where it inadvertently appears in your sales pitch.

Do not attempt to censor it. It is perceptible to models.

They’re practically a dime a dozen. And, with the right marketing machinery in place, you can push any hard worker to the top.

But, no matter how hot she is, you can’t push a LAZY girl to the top.

11. Screenshots Are Worth A Thousand Words

Another early lesson I learned was that models are more likely to take you seriously if you can provide screenshots of previous models’ earnings.

Yes, any moron understands that screenshots can be faked.

But it makes no difference.

They are still interested in seeing the screenshots.

When I added some earnings screenshots to my sales letter, my conversion rate for recruiting models skyrocketed.

12. Your First 10 Models Don’t Count

Models come and go in this industry. Partners do as well, but they are more reliable.

Models, on the other hand, are more fickle.

And if they are not held in place by the fear that they will never be able to outperform you, you are more likely to lose them.

Having said that, the majority of models are female. And most women who become OnlyFans models do so not because they have no other options, but because OnlyFans appealed to their artistic tastes.

They are doing it because they believe it is the simplest way to make a lot of money quickly.

One could argue that they are selecting OF because they are lazy.

And if they are lazy, they will resist when you force them to do something if they are not properly motivated.

If they are not handled properly when they resist, you are going to lose them.

And if you have little experience, you will not be able to handle them properly.

Consider this: you will not profit from the first 10 models you sign.

The first 10 don’t count.

@alexisxbraun’s Instagram post

13. Don’t Give Them Access To The Account

Another lesson I recently learned the hard way.

When a model has access to her account, she is naturally curious and wants to see how things are going.

This happened to my superstar the other day. She logged in, wasn’t pleased with how she was portrayed, and had something to say about it.

Not only that, but she wanted to have access to the account so she could respond to texts during the day. This is completely unacceptable.

Instead of trying to explain via text (which is never a good idea), I simply told her that we could talk on the phone about it.

But, in the end, I am the expert, not her.

She is the talent. The actor. The model.

I am the director, producer, and promoter. She works for me, and not the other way around.

13. Set Up A Marketplace, Even If You Don’t Sell Anything

I recently established a model marketplace. And, despite earning only a few hundred dollars so far, it has already paid for itself.

First and foremost, it was free to set up and only took me about 30 minutes.

Well, maybe an hour because I also had to write the proposal.

However, it has already connected me with high-powered traffic providers who have offered me partnerships.

“I made $29k with my model last month and am looking for another one,” one guy texted me. Are you interested in collaborating? ”

This week, I’ll be onboarding three new girls. I could easily pass one to him and let him do his thing.

Or I could push another girl over to him in the coming days.

Or I could work out a deal with one of the scouts who brings me girls in which they send him the girl and I take a percentage of the profits.

This business is made up of several puzzle pieces:

  • Verified Bumble and Tinder accounts
  • Models (gay, straight, trans)
  • Aged Reddit accounts with karma
  • TikTok accounts with 1000 followers
  • TikTok content creation software
  • Coaching and consulting services
  • Tube site setup
  • Tube method service

To name a few…

You can easily create a marketplace for any of these. But the payoff is enormous.

14. Sell Your Skills

I’m not a huge fan of this because you are trading your time for money. But, if you can outsource your time to a virtual assistant or a piece of software, why not?

Personally, I would rather form a partnership with someone than sell my skills.

But why not if the price is right?

@alexisxbraun’s Instagram post

15. One Man’s Trash Is Another Man’s Treasure

I’ve learned over the last two months that models are worthless unless they have a strong work ethic.

An ugly girl who is communicative and reliable is 100x more valuable than a hottie who is flaky.

I can help the ugly chick in making money. I’m can’t do anything for the hot one.

Despite what they say, I’ve realized that most other agency owners don’t feel this way.

They only care about the hotties.

This is something I’ve noticed on my marketplace and others. Hot girls are sold at a premium, whereas ugly ones with a strong work ethic barely sell for anything.

This is great news for me because I can sell the hotties (most of whom I would never work with anyway) and keep the uglies for myself.

16. Hot Models Are Overrated, But Nobody Cares

When I first started recruiting, I would look for attractive girls.

Later on, I’d discover that they’re spoiled for choice and largely unreliable.

I eventually discovered my calling with MILFs. Older women who were probably once very attractive but have passed their prime.

They were still attractive, but they couldn’t compete with the fresh 21-year-olds on TikTok.

This is not something they were unaware of. They knew it and were grateful that someone was giving them a chance.

Yes, hot models are hot. And it’s a nice little ego boost to say you manage a girl that gets you diamonds.

But, at the end of the day, you should be doing this for a living. Not for the sake of bragging rights.

17. Learn To Spot The Warning Signs Early On

I noticed a pattern after nearly 50 Zoom calls with potential models.

The good ones were always on time.

More specifically, the good ones did as they were told.

I’ve said it before, but one of the things I’d ask models to do if they wanted to apply is read a 20-page sales letter, and follow the instructions at the end.

Those who followed instructions were always the best.

Those who didn’t, always flaked out or ghosted.

Being late, making excuses, flaking… all of the basic things you would never tolerate from any employee are early warning signs.

@alexisxbraun’s Instagram post

18. How [Models] Do One Thing Is How [Models] Do All Things

When I hired my first superstar, I learned a lot.

She appeared to be doing everything correctly.

She sent massive walls of text when she applied to work with us, which was a very good sign.

Within 24 hours, she had verified her OF and delivered the first batch of content.

Her content was also very stimulating.

Why? Because she is serious about herself and holds herself to a higher standard.

Later on, I would discover that this has its own set of issues. However, this is preferable to them being flaky and unmanageable.

19. You’re Not A Pimp, You’re A Staffing And Marketing Service

I never considered myself a pimp until potential models started calling me one.

On a recent Reddit post detailing my first 30 days in the industry, I was accused of a variety of offenses.

I’ve always worked as a staffing and marketing agency for the adult industry.

However, this is a common accusation leveled by white knights and unsuccessful models who are struggling to accept the fact that their role in the industry has become commoditized.

If someone accuses you of being a pimp, thank them for their insight and move on. They’re complete morons.

20. Be Solution-Oriented

Do you have any idea how to spot a new agency owner? They’ll enter a Telegram group and pose some variation of the following question:

“How do I find reliable models?”

No judgment – I asked this question MANY times in groups, posts, and to anyone who would listen.

Until recently.

As luck would have it, a MAJOR agency owner discovered one of my posts and contacted me. I found myself in the unusual situation of being approached about starting an agency with someone MUCH more successful than me.

This person was already making $200k per month and wanted me to open an agency with them. I sat and listened.

As a solution-oriented person, this person devised a brilliant strategy: he paid his models a salary.

How do you believe the rest of the world dupes people into taking jobs? They pay a salary.

@alexisxbraun’s Instagram post

21. Everyone Has The Same Problems, Can You Solve Them?

Every agency owner faces the same set of issues:

  1. They are unable to locate models
  2. Their models don’t last long
  3. They are unable to obtain traffic
  4. They don’t have time to work as a chatter

You can make a lot of money if you can solve these problems.

The same set of issues plague all models.

  1. They are unable to obtain traffic
  2. They have no idea what content to create
  3. They have no one to hold them accountable
  4. They don’t have time to chat with fans
  5. They do not have time to market themselves

You can make a lot of money if you can solve these problems.

22. Media-Creation And Branding Should Be Your #1 Focus

90% of the value I’ve created for myself in this industry has only been tangentially related to the development of my own agency.

To be honest, my agency stinks – at least in comparison to many of the established players.

Sure, I’ve made good progress and earned a few thousand dollars in the last two months. However, many people make WAY more and do it WAY faster.

The REAL value I’ve created for myself, on the other hand, has come from:

  • My journey posts on BHW and HF
  • My posts on this blog
  • My contributions to Telegram groups
  • My model marketplace
  • My own Discord group
  • My partnerships and friendships with other agency owners

The written articles are at the heart of this strategy. But that’s just how I got started. There’s no reason why I couldn’t also have a YouTube channel and a podcast.

In fact, those methods may be superior to articles.

Many people no longer have the patience to read. Especially with an article this long.

However, anyone can turn on a video and casually watch it while doing something else.

If I were wise, I would create a YouTube channel.

23. Stop Wasting So Much Time Trying To Figure Things Out

I once spent two days attempting to figure out how to create unique viral TikTok videos in bulk.

Working with a friend who owns an agency, we taught ourselves how to use FFmpeg to batch edit, stack, and trim TikToks for upload to multiple accounts.

Ask me how many I’ve uploaded…

I also spent two weeks attempting to construct a Reddit automation network capable of creating, aging, and growing karma for new accounts.

Ask me how that is going.

If you’re a technical genius and patient, you might be able to create systems like that on the fly.

But personally, I’d rather spend a day writing an article and collaborating with someone who has already completed the work.

Although having a Reddit upvote farm would be nice.

@alexisxbraun’s Instagram post

24. Until You Have 100 Pieces Of Content, Don’t Launch Models

When I would launch models in the beginning, I spent a lot of time waiting for them to do shit.

At first, we’d request 20 videos.

The videos would almost always be low quality. So we’d have to give feedback and ask for 20 more.

Alternatively, we’d try to promote them with those 20.

But they’d be gone in a flash. And because we didn’t properly set expectations with our models, they expected to see money flowing in immediately after our first round of promotion.

Maybe they would have if we had given them more specific guidelines for the first batch of content.

We now tell our models RIGHT AWAY that we will not launch their brand until we have 100 pieces of content.

This usually consists of at least 60 short video clips and 40 sexy photos.

It’s a good litmus test to see if they’ll actually create the content and deliver it on time. If they do, we will continue to work with them. If they don’t, they can get fucked.

25. Collaborate With People Who Are Better Than You

I am the least valuable of my partners.

That’s what I meant.

I’m terrible at almost everything.

The cool thing about this business is that it doesn’t matter.

I don’t have to be better than them; all I need is a comparative advantage in an area that they don’t want to spend time managing on their own.

They believe in me enough to work with me because of my articles and reputation.

Consider this: If I screw them over, I am destroying my reputation. And I have a lot to lose. It takes a lot of effort to write these articles.

Furthermore, as a public figure, I am able to attract a large number of potential partners as a result of my content.

These people approach me with all sorts of deals. Specifically, traffic and models. But I’ll take those bargains any day.

Would I be willing to work with someone who was in some ways worse than me?

Sure, if they added value to my life.

Assume a new agency owner approaches me and says they want to work with me and asks what I need help with.

The model marketplace is my current project. I’d make them a deal like this:

I’ll teach you my tricks and give you all of my sales tools if you recruit models for me. The models you recruit are then listed on my marketplace, and we split the profits.

This is just one example from the top of my head. When it comes to partnerships, the only limit is your own imagination.

26. Set Deadlines For Your Models

This little trick came to me by chance, but it has proven invaluable to me.

During a particularly busy recruiting period, I received an application from a model who I found particularly unattractive.

She did, however, follow instructions perfectly, appeared intelligent, and gave me a good vibe.

I decided to give her another chance and gave her 24 hours to verify her OF, sign the contract, and provide 20 short videos.

If she could do those things, I’d sign her.

She did, as a matter of fact.

I’ve since increased the deadline to 48 hours, but this is something I now do with ALL of my new models.

If they can’t stick to a simple deadline this early in our relationship, they’ll be useless later on. And I’d rather know now rather than later.

@alexisxbraun’s Instagram post

27. Hold Your Models Accountable With Consequences

This is a tip I picked up from my future big agency partner.

During our first Zoom call, I expressed my frustration with the inability to find trustworthy models (newbie problem).

He claimed to have the perfect two-step solution, which is as follows:

  1. Pay them a high monthly salary
  2. Include a clause in their contract stating that the models are responsible for a certain volume of content (per week), and that failure to provide it will result in a financial penalty to their paycheck

The trick here is that you are not front-loading their paycheck because they are employees rather than contractors.

And if they fail to do their job, you fire them without pay.

If they do their job and provide the content, it is up to you to do your job and earn enough money to make it worth your time.

However, it is a good risk-aversion strategy.

28. Chatters Are Valuable Assets

In this business, having skilled chatters is priceless.

The majority of your earnings from OF pages will come from tips and messages.

Subscriptions are nice. But that’s not how the big bucks are made.

Chatters are essential for realizing your model’s full potential.

Fortunately, skilled chatters do not appear to be difficult to come by. They can be found in Telegram groups or on forums.

In the worst-case scenario, you can simply train your own.

Someone posted a 70-page chatter training manual with milking scripts in one of my groups. Very professionally written, and something I’ll definitely use for new chatters I hire with no experience.

@alexisxbraun’s Instagram post

29. Create Standard Operating Procedures (SOPs) For Your Future Employees

What makes you think my future agency partner wants to work with me in the first place?

It has nothing to do with my recruiting methods, Reddit traffic strategy, or massive biceps.

It’s because – prepare yourself – I’m a good writer.

Yes, I’m serious.

The main benefit he sees in working with me is my ability to write clearly.

I can simplify complex topics so that even illiterate people can understand them.

And this guy – a veritable business super genius – has surpassed the threshold of intelligence to the point where he can no longer do so.

I mean, I’m sure he could, but he has more important things to do than teach $3/hr Filipino workers how to do menial tasks.

Instead, he’ll teach me about his business while I teach the Filipinos.

He benefits from being able to hand over a set of documents to new employees and say, “Do this”.

This makes scaling – or even duplicating/franchising – an existing business easier.

The advantage for me is:

  • I get to see what he does from beginning to end
  • I get to earn a lot of money

30. Start Making Money And Delegating Asap

New agency owners frequently believe that they must learn everything in order to DO everything.

This does not appear to be a big deal because we can leverage technology.

However, it is.

Nothing steals your time faster than spending a week on Google trying to figure out how to do some complex social media automation nonsense when you could be doing something more valuable.

You don’t have to do that nonsense.

Why would you waste an hour of your day DMing potential models when you could pay a Filipino $3 to do the same thing?

Hire a virtual assistant for $400 per month, tell them what you want them to do, and then spend your time on something more valuable.

31. Don’t Get Attached To Anyone

Remember when I said that the first 10 models you sign don’t count?

If you’re a beginner, that is.

The more advanced you become, the easier it will be to keep models.

And when I say “keep”, I mean keep them doing what you want them to do.

That is to say, “keep them sending you content on a weekly basis”.

But even if you do everything right, you’re going to have situations where they leave you.

My superstar basically bailed on me because she had to take her son to urgent care for chest pains and he was diagnosed with left ventricle hypertrophy (a disease normally reserved for bodybuilders who abuse steroids for 20 years).

The point is that women are emotional, and if you catch them at the wrong time, they may flip their shit and quit on you for no apparent reason.

All the more reason to collaborate with gays and transgender people.

@alexisxbraun’s Instagram post

32. Never Compliment Female Models On Their Physical Appearance

I had a Zoom call with an attractive female model with a killer body earlier in my career (aka 1.5 months ago).

She was tall and thin with big bushy eyebrows, but had perfectly shaped muscles.

She had the appearance of a bikini competitor in the bodybuilding world. She still had fat in the right places, but her leg and ass muscles were visible beneath her skin.

After our Zoom call, she signed the contract and began sending content.

I’m the type of guy who prefers a girl with a little muscle, so look at me.

I texted her after I got a few videos and told her she had a great body.

She ghosted me after that.

Always always always remain professional. If the girls get even the slightest whiff of you being sexually attracted to them, they are going to bail.

33. You Own Them When You Pay A Salary

I never used to pay models until recently.

Why would I pay them a set amount when I could help them earn much more if they simply followed my instructions?

The reality is simple: most people, men and women alike, are not cut out to be business owners.

Most people prefer the security of a consistent paycheck.

Most people, no matter how appealing the offer, are unwilling to take the risk of working for free for an extended period of time.

Add to that the fact that women are not risk takers in the same way that men are. They want to feel safe and secure. It’s rare to get any of them to agree to a profit split in the first place, let alone keep working when no money is coming in.

The benefit of offering a salary is that you can already “buy” established content creators.

And what if they don’t keep their end of the bargain? You do not compensate them.

34. Women Are Not Risk Takers

Women are not risk takers by nature.

They weren’t fighting other tribes or hunting buffalo.

They were at home, weaving baskets and picking berries with their children.

Yes, the world has changed and is much safer now. But women are much less likely to take any kind of risk, especially a financial one, when they can simply take the safe route and get a job.

Why do you think so many of them get married?

@alexisxbraun’s Instagram post

35. Any Indications Of Opposition Are Red Flags

After interviewing dozens of models and texting with hundreds more, I’ve come to realize that any signs of resistance are huge red flags.

I don’t want you to keep all the rights to my content


Do I have to show my face?

Or also,

Can we block <insert region here>?

Also that one,

I don’t know about this profit split…

And finally,

What if I want to quit…?

Let me put it to you another way:

Anything OTHER than models who are enthusiastic, excited, or desperate to work with you is not worth your time.

36. Develop A Process, Then Create Shortcuts

So, I said not to waste time attempting to figure out everything. And I still stand by it.

That doesn’t mean you should spend all of your time WORKING on the one method you’ve mastered.

Let’s say you create a recruiting process that looks something like this:

  1. Create an agency IG
  2. Purchase 10,000 followers
  3. Send 100 DMs per day to Uzbek girls
  4. Send follow-up messages with an application form to those who respond
  5. Schedule a Zoom call with those who complete the form
  6. Make a Zoom call

You’ll eventually want to automate all of these steps.

However, in order to create the correct SOPs for your staff, you must first develop the process. That is, you must go through it several times and iterate until the success rate is high enough.

Alternatively, you could hire someone to do the recruiting for you…

37. Cultivate Your Reputation Among Agency Owners

Best of luck if you’re a one-man show and want to do everything yourself.

I can tell you that if I had to do it all by myself, I would have given up by now.

Yes, I am smart, charming, intelligent, capable, tall, and attractive. You are completely correct.

And, theoretically, I believe I COULD figure out how to build and automate a successful agency on my own.

But WHY would I go through all of that if there’s a much simpler way?

Instead of learning to recruit models, send traffic, chat with fans, and develop all the necessary sub-skills, I could simply get 2-3 powerful people to like me and connect them through me.

This is something that literally anyone can do. You only need to be good at one thing and be known for being good at it.

In my case, I’m known as an ice-cold pimp who writes entertaining articles.

I don’t even need to use those specific skills in my partnerships.

All I had to do was establish myself as SOMETHING, get my hooks in a few people, and the deals just materialize.

@alexisxbraun’s Instagram post

38. Begin A YouTube Channel

Imagine a constant flow of models who are dying to work with you, agency owners who are dying to partner with you, and traffic providers who are dying for you to send them models.

Does it sound too good to be true?

Nope. Simply create a YouTube channel.

All of the advantages I’ve gained from journey posts, Medium articles, and participation in Telegram groups would be multiplied 100 times if I started making YouTube videos on these same topics.

To be honest, the only thing holding me back is that I don’t believe my results are good enough to establish myself as an authority.

However, (I’m arguing with myself right now), I could simply recreate my journey/blog format in video form.

As a result, I won’t have to be an expert. I can only talk about things I tried and whether or not they worked.

I’ll probably get started on it soon. It’s on my to-do list.

39. Begin A Journey/Blog Thread

If you enjoy writing, you should definitely start a blog or a journey thread.

My first taste of success came from my BHW journey threads, from which I was later banned for unrelated reasons.

I’ve said it before, but the amount of connections and momentum I gained from keeping journey threads alive is priceless.

And, while these posts don’t have the same reach as they once did, I still get a few messages a day on Telegram from agency owners telling me how helpful they were.

40. Keep The Honest People Honest

Hypothetical situation:

Assume you go grocery shopping and the cashier gives you an extra $20.

Do you inform them?

The majority of people would say yes.

But suppose the teller was extremely rude to you before giving you change.

Would you say yes then?

What if the teller was rude to you not only that day, but every time you shopped there?

So, what then?

What if the teller was rude to you then, as well as every other time, and you didn’t realize you’d been given extra change until you were 10 minutes down the road?

And it was only 10 degrees outside?

And you were late for a meeting?

And it was hailing?

Here’s where I’m going: you can keep modifying this hypothetical situation until 99.9% of people just pocket the $20, which is technically immoral and unethical.

The “right” thing to do is to return it, no matter how inconvenient it is.

The same logic can be applied to the models who work for you, but in the opposite direction.

If you make it easy for them to steal from you and leave, they will – no matter how ethical they consider themselves to be. They are less likely to, if you make it difficult for them.

@alexisxbraun’s Instagram post

41. Create A Website For Your Agency

Ok let’s be honest: do we really need a website?

No. Perhaps an Instagram account and an email address, but what about a website?

Who even uses websites these days?

In reality, your agency doesn’t require one.

When you try to recruit models, however, they will expect to see a website. It adds legitimacy.

42. Create An IG Page For Your Agency

You’ll need an Instagram page, just like you’d need a website.

The reason for this is slightly different: you’ll want to do outreach from your Instagram page.

When you contact the models, they will look at your page. They’ll want to see that you have several thousand followers and a decent online presence.

It doesn’t have to look like you’re famous or anything; it just has to look professional.

However, the better your page looks, the easier it will be to reach out on IG.

It’s best if it looks real and includes links to real models’ Instagram pages.

43. Create A Sales Letter For Prospective Models

I had a lot of success with recruiting when I first started. It’s all about the numbers.

However, I found myself wasting a lot of time on Zoom calls repeating conversations with models.

This irritated me because most of them would eventually ghost, so I decided to start sending them something to read that would cover all of the fundamentals of working with us.

But, since I was sending them something, I figured I might as well use proper copywriting techniques to write in a way that sold the model on working with us.

So my sales letter was born.

This tool accomplishes a number of tasks:

  1. It filters for models too lazy to read
  2. It sells the model on starting to work with us
  3. It describes what we expect from the model
  4. It covers compensation
  5. It includes instructions on how to proceed
  6. It compels the model to put time and effort into the interaction, which increases buy-in

Yes, it did take me a few hours to put together. However, it is one of my secret weapons in recruiting models and appropriately setting the frame that they work for us rather than the other way around.

@alexisxbraun’s Instagram post

44. Start New Projects Even If You Have No Idea What You’re Doing

I used to be the type of person who would only work on one project at a time and would not move on until I had completed it.

As a result, I accomplished much less.

Then one day, I decided to try something new: I’d start as many projects as I could and work on them whenever I felt like it.

I would concentrate more on one of them when it began to catch on.

I can’t say this is the best way to go, but I have noticed some advantages.

Writing these articles, for example, was one of the projects I began. I don’t do it every day, but if the mood strikes, I’ll sit down and write one.

As previously stated, it has resulted in numerous benefits.

My model marketplace is another project. This requires a little more consistent work, but the benefits have been much more noticeable in the beginning, so I don’t mind.

45. Don’t Buy Courses, Buy Coaching

Courses almost never worth the money.

Not only is all of the information freely available online, but you always feel cheated after spending the money and seeing what’s actually included.

You can make the case for purchasing coaching because it usually comes with ongoing support and (hopefully) a nearby community.

46. Buy Communities And Tools

Speaking of communities, those are, in my opinion, worth purchasing.

Yes, there are some excellent free options available (Only Black Hat Telegram group comes to mind).

However, if you have to pay to join a group, I believe it is worth it.

The ability to pose a question to the group and receive an immediate response is more valuable than any coaching program or course.

If you intend to do any of the work yourself, software tools are also worthwhile investments.

@alexisxbraun’s Instagram post

47. Extend Your Timeline To 6 Months

When I first started this journey, my goal was to earn $750 per day within two months.

I am far, far, far behind that target. Today was my two-month expiration date.

Have I earned any money? Yes.

Have I learned anything new? Yes, as well.

I can’t speak for everyone, but I have a habit of overestimating how much I can accomplish in a short amount of time.

Despite all of the progress I’ve made in the last 60 days, it sometimes feels like I’ve made none.

Maybe I wouldn’t have been so desperate to make progress so quickly if I had been a little more realistic and started with a longer timeline.

But once things got going, I realized that unless you’re starting with successful partners or have previously created a similar successful business, you’re not going to make a lot of money just because “OnlyFans is easy” – because it isn’t.

48. Earn 50% Or More Of Your Income From Methods Other Than OnlyFans

The reality is that OnlyFans may not be around indefinitely. They can kick off adult creators or shut down completely.

What will you do if this occurs?

Sure, you can look for a new platform. But then all of your efforts to generate income have gone down the drain.

If your income is spread across multiple platforms, you will suffer far less loss if OnlyFans decides to discontinue operations.

And the more diversified you are the better.

49. Start Accepting Cryptocurrency Payments/Tips

If you don’t accept cryptocurrency payments, you’re throwing money away.

Many men do not want strange charges to appear on their credit card statement. Particularly if they are married.

However, the chances of the average housewife looking up a blockchain transaction ID are virtually 0.

Furthermore, crypto payments have the added benefit of not being subject to credit card fees. Among many other things.

@alexisxbraun’s Instagram post

50. Own The Entire Funnel

Only Black Hat deserves credit for this one. In one of his videos, he discusses a concept known as vertical integration.

This essentially means that you should strive to own every step of the process.

One simple example is having your models’ fans purchase gifts for the model from an ecommerce store you control rather than Amazon.

If Amazon sells something for $20, you can sell it for $60 on your own website and keep the difference.

There are dozens of ways to increase revenue in this manner; you just need to be inventive.

51. Learn Copywriting

Copywriting has been one of the most beneficial uses of the time I’ve spent learning online marketing.

I enjoy writing, but it was always an exercise in creativity for me before I learned copywriting.

But, after learning the 12-step copywriting method, writing became something I could use to sell an idea or service.

And the great thing about writing or creating media in the digital age is that you only have to do it once and you can reap the benefits for the rest of your life.

52. Learn Pickup

Pickup, seduction (whatever you want to call it), this has been a huge help for me in the OnlyFans agency game.

Yes, hard-core business skills are more valuable than pick-up skills. And those I had to make up on the spot.

However, learning pickup allows you to gain insight into the female mind. And, let’s face it, the majority of the models you hire will most likely be female.

ToddV is a good place for beginners to start, in my opinion.

@alexisxbraun’s Instagram post

53. Learn Sales

I’ve spent the majority of my professional life selling something to someone.

I’ve been selling beauty products to women in particular. So not only did I gain sales experience, but I also gained “talking to women” experience.

And believe me when I say that selling to women is MUCH more difficult than selling to men.

When selling to men, the process is simple.

Men will think: “I like it. I have the money. Ok I’ll buy it”.

Women will think: “Gee I like it, but I’m not sure. Do I really need it? I dunno. I’ve never heard of this brand before. And this salesman is really hot but can I trust him. Hmm maybe I should look on Instagram…”.

Regardless of what you sell, learning to sell is invaluable. You experience firsthand the concept of “it’s a numbers game” and develop the resilience to go with it.

54. These Hoes Ain’t Loyal… Unless They Have No Choice

If you start working with a girl and she’s able to afford a new apartment, a car, and a lavish lifestyle, she will not let you go.

Even more so if she is technologically illiterate and relies on you to do everything for her (except create the content).

Even more so if you have control over the assets outside of OnlyFans that generate revenue for her.

And what if you own her social media accounts, tube accounts, and cryptocurrency wallets? Forget about it.

55. You Are Not Andrew Tate

We all love Andrew Tate.

He’s most likely what drew you to this line of work in the first place.

I personally think he’s unironically one of the greatest men of our time.

You, on the other hand, are not him. I’m not either.

You’re not a world champion kickboxer who approaches every beautiful girl he sees and tells her she’s stunning.

If you can do those things, then I withdraw my offer. You’re exactly like him.

However, if you are a tech nerd who is shy around girls, then come up with a management method that is more suitable for your personality type.

@alexisxbraun’s Instagram post

56. Set Your Models Up On Tube Sites

Uploading videos to tube sites is a simple way to make money.

It’s a pain in the ass, but it’s easy money.

Make it easier on yourself by hiring a virtual assistant.

Alternatively, you can use a tool like Tube Site Submitter.

57. Contracts Aren’t Worth Shit

A contract, like a website, serves the same purpose.

They’re both pretty useless, but they help to dispel the models’ suspicions that you’re an Indian scammer working out of his arranged wife’s basement.

No offense to my Indian friends. I adore butter chicken.

However, having a contract is essentially useless if you want to hold a model legally accountable. It’s not going to happen unless you bring in a lot of money.

And what judge do you think is going to rule in your favor anyway?

That said, contracts serve to clearly state what each party is responsible for, and how much they’ll be paid for their work.

They’re still something you should have in your arsenal, but don’t expect to use them in a lawsuit.

58. Make It Crystal Clear To Your Models What You Expect Of Them

Speaking of contracts, you must clearly communicate to your models what they are expected to do.

It wasn’t until much later in my career (after 30 days) that I realized I wasn’t adequately preparing my models for the volume of work they’d be required to do.

Be specific about what they must provide.

Don’t say something like:

‍“You need to create videos and pictures for us”.

Instead, say:

“Every week we need 25 TikToks, 10 sexy videos, 20 selfies, and 5 PPV longer videos”.

Then go into greater depth on each of the items. What kind of videos? Etc.

@alexisxbraun’s Instagram post

59. Never Turn Down Money

Andrew Tate’s second rule of Hustler’s University, as I recall, was: NEVER SAY NO TO MONEY.

You are not in the OnlyFans agency business.

You are in the business of making money.

If your primary motivation for doing this is anything OTHER than making money, then you are in it for the wrong reasons.

…unless you already make enough money. Then I take it back.

60. Start Your Own Tube Site

The final piece of advice I have for you is to start your own adult content website.

There are services and apps available to help you create your own adult content website. I’m not sure what it’s called right now. My brain is fried from writing such a long article in one sitting.

You can use MechBunny or Kernel Video Sharing (search for it on Google).

Click this link to access The OnlyFans Masterclass: the #1 OnlyFans Agency Course and learn the strategies we use to scale our models to $2,000/day.

Best of luck out there!

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